Every week we turn to the top retailers in men's fashion—from the owners of small independent stores to buyers at multinational chains—to find out what items have been selling like hotcakes and how they stock their shelves. Today, we chat with Jordan Silver, the cofounder of Silver Lining Opticians, perhaps the best source of stylish, high-end vintage eyewear in New York City (and the best place to pick up a pair of sunnies we've ever seen), and find out how he competes (and succeeds) against the major producers, Sunglass Hut, and the guy selling fake Ray-Bans on the street for a fiver.
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