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ASHLEY OLSEN'S NEW MENSWEAR LINE

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Courtesy of Nicholas Samartis/ContourPhotos.com

Ashley Olsen wants you to forget about her past. Consign to oblivion those memories of an adorable baby on an annoying sitcom. Blot out those images of a precocious tween actress-cum-entrepreneur, the waify paparazzi shots. Olsen wants you to see her the way she sees herself: as a budding fashion designer. Three years after launching The Row with sister Mary-Kate, Ashley, now the de facto head of the brand, is trying her hand at menswear. And guess what? She's good. The label's inaugural collection for men, in stores this fall, is an accessible mix of luxury basics, including generously cut cords, deconstructed tweed blazers, cashmere shirts, and fisherman knits. "Menswear right now is very fashion-forward," Olsen says. "I want to get back to the roots of what guys wear every day. I just really enjoy making beautiful, wearable clothes." Courtney Colavita

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Blazer ($2,600), sweater ($690), T-shirt ($255), and pants ($670) by The Row, the-row.com.

DETAILS Q + A WITH ASHLEY

Q: What male celebrity has the best style right now?
A: Johnny Depp, because everything looks authentic. You can never pinpoint what designer he's wearing—he makes the clothes his own.

Q: Which city has better-dressed men, New York or L.A.?
A: That's a tough one, but probably New York, because it's a little more European.

Q: What should every guy toss from his closet?
A: Embellished jeans—get rid of them. But if you have a great T-shirt that you've had your whole life, keep it. If it has a hole, get it sewn up, because you still want to be wearing it.

Q: What items should every man have for fall?
A: Black cashmere overcoat. Plaid cashmere shirt. Navy herringbone blazer.

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Turtleneck ($990), blazer ($2,350, on arm), and pants ($670) by The Row, the-row.com.

Photographs by James Macari

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