60 Seconds with Dan and Dean Caten of DSquared


Got a minute? Dan and Dean Caten, the twin brothers behind DSquared and hosts of Bravo's new fashion competition Launch My Line, dish about sequins for men, Lady Gaga, and working it for the TV cameras.

Q: You're going to become reality stars when your Bravo show premieres this fall. What's the difference between shooting a television show and putting on a runway show?

Dean: In TV, people don't organize their time well.

Dan: There's a lot of waiting and down time, which drove us crazy.

Q: You'll be helping an architect, a writer, and a choreographer create collections. Do you think celebrity brands still have a place in fashion?

Dan: Celebrities can market their names, but that's not always enough. Some lines, like Puffy's (Sean John), work.

Dean: Puffy is doing something he believes in. A lot of times, though, celebrities are just using their names to make money.

Q: Based on your personas and the shows you put on, people assume your designs are pretty out-there.

Dan: I know⿿where does that come from?

Dean: Well, we do crazy shows, but ultimately we're classic guys. We think guys should look like guys.

Dan: Men should be masculine and sexy⿿not flamboyant and feminine.

Q: But men can rock a black sequined vest⿿like the ones you guys are both wearing right now⿿and still be masculine?

Dan: You unbuttoned yours, Dean. You're a cheater.

Dean: I needed a little breathing room.

Dan: The vest is just a little bit of flash. We tone it down with our gray jackets. It's black sequins on gray so that makes it okay for day.

Q: How does Fashion Week in New York compare to Milan where you show?

Dean: There's a bigger buzz here. New York is full of celebrities. In Milan, to get stars you have to fly them out, pay them.

Dan: It's crazier here. There are fashion freaks here⿿victimy. The parties are more outrageous. People are more outrageous.

Q: You went to The Box with Lady Gaga. Why is she fashion's new muse?

Dean: She's real. She comes from the heart.

Dan: She's everything. She's deep, she's spiritual, she's about her music, and she's about her words.

Q: What did you learn from being on TV?

Dean: We learned how to give better interviews.

Dan: Dean would cut me off all the time and . . .

Dean: (Cutting him off) And we would speak way too fast.

Dan: I learned everything. It looks like Dean learned nothing.

Courtney Colavita

A preview of Launch My Line


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