Thursday,
June 16, 2011
Our Legacy Takes to the Streets for Spring/Summer 2011
Dad's vintage button-downs got tossed decades ago. Thankfully,
Our Legacy has resurrected those Polaroid styles for the trio's
summer 2011 campaign. In an interesting twist on contemporary fashion photography, the images for the Scandinavian brand's latest season feature Swedish actor Jörgen Svensson pushing a bus, eating pizza on the sidewalk, and standing shirtless in the middle of a road—making these smart, casual looks literally streetwear. As for the clothes, we've come to expect a minimalist style from Our Legacy, and it seems as if every collection features a few shirts that should hang in every guy's closet. This time around, though, some unpredictable touches have been added—a street-savvy
polka-dot pattern here and
palm-plant prints there. We wonder if a few 1950s Expressionists broke into their studio while no one was looking.
Avialable at ODIN in New York City and Apartment Number 9 in Santa Monica and Chicago and online at www.ourlegacy.se
Click on the slideshow above for more images.
—By Douglas Bair
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