Sock-bun tutorials are among the biggest recent hair-related YouTube hits with women, but these videos don't do much for the male audience. We may have found the masculine equivalent: Hanz de Fuko, an organic grooming line and cult favorite with celebs like Calvin Harris, Mark Foster, and David Beckham, has its own YouTube channel with 50-plus instructional videos (and millions of views) that explain how to score the sought-after styles of celebs like Andrew Garfield and Channing Tatum.
True to their eco-centric roots, the line uses organic ingredients (like coconut and palm derivatives instead of chemical sulfates) and recyclable packaging. If you want to give them a try, we recommend their best seller, the Sponge Wax. "It's the next generation of high-hold, low-shine waxes," says Alfonso. "It provides awesome texture without weighing down hair as most waxes do."
—Kristen Dold (@kristendold), associate editor at Details