Fans of the Swedish brand COS who live in the United States, rejoice! The brand has finally opened an online store for American customers. They're even offering 25% off your first purchase if you sign up for their email newsletter.
If you're not in the know, we'll back up here. COS, which stands for Collection of Style, is an H&M-owned brand that, until very recently, was only available in Europe. American fans of the label's sharp, minimal clothing were only able to get to its stores once they crossed the pond.
If a brick-and-mortar experience is more your style, a COS representative told us that the brand's first stateside shop will open in New York's Soho neighborhood sometime this fall, though a selection of their wares is currently available at Opening Ceremony.
But why wait when you can buy pieces from the entire online store right here. We're not the kind of people to say happy shopping, but there are exceptions to every rule, right?
—Details associate online style editor Justin Fenner.
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