Science Is Trying To Figure Out the Best Instagram Filters (Yes, Really)

Science has taken a break from silly matters like curing AIDS or cancer and is focusing its attention on the important things—namely, Instagram. Researchers are turning their incisive gaze to the world of social media—specifically the effects of using different filters on one's Instagram photos, reports NYMag. The study, which was helmed by four scientists and is titled Why We Filter Our Photos and How It Impacts Engagement, seeks to figure out if the filters we used had any affect on the way people interacted with them. As fate would have it, it does. They studied 7.6 million photos see more

Brendon Babenzien on Life After Supreme, Relaunching Noah, and His NYC Pop-Up Store

When news broke in February that Supreme's then-creative director Brendon Babenzien would leave the streetwear brand to restart his own label Noah, he took some of his followers by surprise. But to hear him tell it, his decision couldn't have made more sense. "The timing was really good because I just had my daughter" he told us at the site of his new pop-up shop, at 393 Broadway in New York City, which he's running in collaboration with Union's Chris Gibbs. "She's only six weeks old, and I was present for those six weeks. I've spent a lot more time see more

A Guide to San Francisco, Courtesy of Menswear Boutique Unionmade

For Todd Barket and Carl Chiara, founders of San Francisco-based menswear boutique Unionmade, their brand filter boils down to a simple formula: quality first, then timelessness. "So much of fashion now is fast and cheap," says Barket. "We believe the best things in our wardrobes get better with age. If you're going to spend more on a garment, we want you to wear it years from now and still realize how nice it is. We may not be of-the-moment, but we believe in being authentic and effortless." From Japanese Kapital scarves to Levi's Vintage to Golden Bear varsity jackets, it's see more

Will Alexander McQueen Be on Britain's Next £20 Note?

The Bank of England wants to put a visual artist on its new £20 notes, and one of the first names to pop up as a possibility is the late fashion designer Alexander McQueen. The Telegraph reports that the bank wants to replace its current £20 note figure, Adam Smith (who you may remember from your high-school macroeconomics course as the guy who gave us the term "the invisible hand"), with one of the "individuals within the field of visual arts whose work shaped British thought, innovation, leadership, values and society and who continue to inspire people today." McQueen certainly see more

Editor's Picks: Sleek, Streamlined Sunglasses for Summer

Founded by Luca Gnecchi Ruscone, eyewear brand L.G.R. specializes in high-end, handcrafted glasses with an emphasis on local artisans and quality materials. As our associate editor Antonina Jedrzejczak explains, the designs are sleek, sophisticated, and veer toward classic shapes like the aviator above, featuring tortoiseshell frames. Still, things like scratch-proof lenses and flexible joints make them worth the price. You can find a pair for yourself, here. see more

Jared Leto Supports Fanny Packs. We Concur

A bulked-up, green-haired, trash-carrying Jared Leto is strangely hot— Daily Mail Celebrity (@DailyMailCeleb) May 20, 2015 Is there a more controversial accessory than the fanny pack? We say no. The fanny pack is useful! Who needs a voluminous tote or the immense extra carrying space provided by a backpack? Sometimes you just need something to shove your keys and your sunglasses in. Jared Leto, ever the style-savvy guy, knows this. He likes a fanny pack. Hell, he is endorsing a few Details recommendations, including the highly coveted health trend, the vein, and green hair. Just kidding about that see more

Pharrell Created a Hyperlimited-Edition Range of Jacquard Sneakers

Pharrell's relationship with Adidas seems to grow every day. His latest project for the streetwear brand takes a vintage fabric and applies it to the iconic Stan Smith, merging a distinctly modern shoe with a cloth you could only find if, like Pharrell, you had the patience to hunt through a Parisian textile market. (The musician found the fabrics used on the shoes in the Marché Saint Pierre.) The shoes come in two colors—cream and turquoise, both shot through with red and gold. Only 200 pairs of each style will be produced. Luckily, if you aren't able to get your see more

The 3-Minute Guide to Adding Texture and Volume to Your Hair

If you think that the secret to great hair ends in the barbershop, think again. We have news for you. Great-looking hair is your responsibility, and you have to work on it every day. It's not ideal, but it's also not terribly difficult. All you need is your trusty blow-dryer, a little product, a few minutes, and some patience. And while that may sound like a lot, it really isn't. And the reward is looking like a badass with a head of hair that any guy would envy. Check out how to get the look, above. see more

From Scarface to Travolta, the Most Iconic White Suits in Pop Culture

White suits, to be quite blunt, are difficult to pull off. Not only because they're the least practical kind of tailored clothing a man can own, but also because so few people look really, really good in them. Which is why when KFC announced it had hired Darrell Hammond to play the role of Colonel Sanders (who was a real person, and we'll get to that in a minute), we couldn't help but compare him to the other famous men—fictional or otherwise—who've successfully worn a white suit into notoriety. Below, in no particular order, the most important colorless suits to see more

Larry Gagosian Breaks Major Cannes Rule, Wears Sneakers on the Red Carpet

Larry Gagosian managed to get away with something no man has ever done before: wearing a pair of lowly sneakers on the red carpet at the Cannes Film Festival. see more
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