Here Are All the Famous People Who Already Have Apple Watches

Why is it that rich, famous, influential people get all the good stuff first? While normal people will have to wait until at least June before they can walk into an Apple store and walk out with the most hotly anticipated timepiece/mobile computer of all time, there's a select handful of stars who already have it. Below, a running tally of all the prominent people who've already been seen sporting one. Pharrell Woah. A video posted by Pharrell Williams (@pharrell) on Apr 6, 2015 at 8:16pm PDT see more

How to Buy the Perfect Wardrobe With Your Tax Refund

Hey, big spender. While many people are wringing their hands about filing their taxes today (because YOU REMEMBERED, RIGHT?), we have some good news for you. Most Americans are going to either not owe anything to the government or—even better!—get money back, says Quartz. And not just a couple of pennies for your change cup, either. The average return will yield $2,800, according to CNN. Nice, right? But now: How should you spend it? Listen, clearly you're a fine, upstanding taxpayer who does right by his government. You deserve a little treat. Be honest, you've maybe done without once or see more

100 Days of Summer: The Last Pair of Aviators You'll Ever Buy

There are 100 days between March 12 and June 21, the official beginning of our favorite season. So every day between now and then, we'll be highlighting the products, places, and experiences we can't wait to use, visit, and have once summer rolls around. Days left: 66 There are a lot of arguments to be made for spending a ton of money on a pair of sunglasses. Frankly, you'd tend to take better care of $400 metal frames than you would, say, the cheap $8 versions you can get at most gas stations, and the pricier models tend to look see more

Oh, These? They're Just Your New Summer Jeans

Your weekend wardrobe just got a new addition. Yes, of course you have plenty of jeans already, but it's doubtful you have a pair of Lean Deans from the Swedish denim brand Nudie Jeans because, well, they were released today. Keeping with the label's Nordic design ethos (clean with an emphasis on perfecting the details), the new fit is slim through the leg and tapers ever so slightly from the knee down through the bottom. And while—as the name implies—it's a lean fit, don't confuse that for skinny. Think of this as the Everyman's slim-fit. Denim nerds who are see more

Shinola Is Having a Lot of Fun Teasing the Apple Watch

For those of you who still don't understand what shade is, this is it. The good people at Shinola, a brand we admire for a whole host of reasons, are being very upfront about the nature of their newest ad campaign, which takes aim at the Apple Watch. If you visit the Detroit-based company's website right now, you'll be greeted by a message that touts its Runwell timepiece as "a watch so smart that it can tell you the time, just by looking at it." see more

Apple Debuts New T-shirts Because Apple Watch Is Coming

Just don't call it a makeover. Apple employees have been issued new T-shirts to coincide with the April 24 release of Apple Watch, according to all-things-Apple website MacRumors (via Racked). The new shirt comes in a darker shade of blue—let's just call it navy—a far cry from the more bombastic shade (somewhere between royal and Dodger blue) that they're currently wearing. On the front of the crewneck T-shirt there is a small marking of the brand's signature logo, an apple with a bite taken out of it. Current head of retail (and former CEO of British luxury label Burberry) Angela see more

Everything You Need to Know About Tiffany's New $19K Watch

For all the excitement about a certain text-message answering, fitness-tracking smart watch that's set to hit the market any day now, there's still something to be said for an attractive, well-made, straightforward timepiece. Which is why Tiffany's CT 60 Collection, which launches today, is so appealing. see more

E-tailers Yoox and Mr Porter Join Forces

Once rivals, now family—that's the tune being sung by e-commerce sites Yoox and Mr Porter this morning after the two companies announced that they'll be merging. It's no secret that Mr Porter has become a menswear destination since its launch in 2011, and it's among one of our go-to online shops. The site is owned by Net-a-Porter Group, the parent company that also owns the women's fashion powerhouse Net-a-Porter (launched in 2000) and also includes the discount site The Outnet. The new company will be called, aptly, Yoox Net-a-Porter Group and, according to Yoox, had combined revenues of $1.4 billion see more

At Lululemon, ABC Stands for "Anti-Ball Crushing"

Turns out men don't respond to anything quite so well as they do to extremely direct marketing. Lululemon learned that lesson when it introduced its ABC, or anti-ball crushing, pants. Which are now completely and entirely sold out online. see more

100 Days of Summer: Sporty, Graphic T-Shirts That Won't Make You Look Like a Dick

There are 100 days between March 12 and June 21, the official beginning of our favorite season. So every day between now and then, we'll be highlighting the products, places, and experiences we can't wait to use, visit, and have once summer rolls around. Days left: 82 Too often, the screenprinted t-shirts sportswear brands release are just plain awful. But Lacoste, the French tennis-driven clothing brand that tends to do really good things, just released a set that we really like. see more
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