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See The Long-Overlooked Kolor Images by American Photographer Elliott Erwitt

A new (and massive) collection of full-color images showcase the rainbow-bright advertising work of an artist who's been celebrated for his black-and-white work for decades.

Over the past 60 years, Elliott Erwitt has photographed everything from street signs to sexpots and everyone from political leaders like Che Guevara to celebrities like Truman Capote and Marilyn Monroe (breezy white skirts and all). But until now his color work has largely been overshadowed by his candid black-and-white photography (a hobby he maintained when he wasn't busy shooting ad campaigns for real-life Mad Man David Ogilvy), in part because it had an important fan in former MoMA photography director John Szarkowski.

For his newest tome, Erwitt pored over nearly half a million 35-millimeter slides of his professional color work to assemble Kolor, a hulking, 448-page doorstopper named in tribute to Kodak's founder, George Eastman, who believed words with the letter K were more memorable. And while Erwitt's black-and-white images—from his splashy celebrity portraits to documentary shots of the civil-rights movement—are still a major part of the 20th-century photography canon, Kolor proves that his bright and bold imagery deserves a place in our collective memory, too.

Here, a sneak preview of some of our favorite images in Kolor, available from teNeues.

All images: teNeues/ 2013 Elliott Erwitt/Magnum Photos. All rights reserved.
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