The Kings of the Beach: A Guide to the Silicon Beach Mavericks—and Scene
The stretch of Southern California from Venice Beach to Santa Monica has morphed from a surf-and-skate-punk haven into a dynamic start-up nexus, known as Silicon Beach, that's suddenly a serious rival to the famous valley up north. The heart of the scene is Venice Beach, which should tell you what sets its vibe apart. "Its laid-back culture and its reputation as a creative hub attract rule-benders who want to change the world," says David Baird, founder of Gigmor, a Silicon Beach–based live-music start-up. "That's what fosters innovation."
See Also: The Map From the April Issue