We Want It: GoFit's Agonizing Massage Roller

Pain is gain: It might look (and feel) like a medieval torture tool, but here's why you should undergo a 10-minute, agony-filled session with the GoFit Extreme Massage Roller.

Photograph by Brad Bridgers. Styling by Alejandra Sarmiento at Halley Resources.
Although the GoFit Extreme Massage Roller ($40; gofit.net) looks—and feels—like a medieval torture tool, a few sessions with it will turn even the most pain-averse into a masochist. Its rubber spikes break up the knots in your muscles and fascia like the dexterous fingers of a hulking Swedish masseuse. Just 10 minutes (of yes, agony) on the stretch mat can banish soreness and tightness after a tough workout.
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